Strava: Run, Bike, Walk
by Strava, Inc. · 4.8 ★ (380K+ ratings)
Strava: Run, Bike, Walk
Uses 23 of 30 characters (7 characters wasted). Targets 3 core activity search intents: "Run", "Bike", and "Walk".
Track & share with friends
Uses 26 of 30 characters (4 characters wasted). Focuses on social positioning ("Track & share with friends").
Top Ranked Search Keywords
Search popularity and current ranking in the Apple App Store (US Market)
| Keyword | Search Popularity | Current Rank | Difficulty |
|---|---|---|---|
| running app | 83/100 | #1 | 85/100 |
| run tracker | 80/100 | #1 | 82/100 |
| strava | 86/100 | #1 | 88/100 |
| bike tracker | 71/100 | #1 | 72/100 |
| cycling app | 73/100 | #1 | 75/100 |
| gps running | 69/100 | #1 | 68/100 |
| mile tracker | 74/100 | #2 | 75/100 |
| hiking app | 72/100 | #2 | 73/100 |
| workout tracker | 79/100 | #3 | 81/100 |
| pace calculator | 61/100 | #2 | 58/100 |
Key ASO Strengths
- High conversion on primary keywords ("running app", "bike tracker", "mile tracker")
- Clear activity-based positioning covering runners, cyclists and walkers
- Dominates social fitness search traffic
Optimization Opportunities
- Wasting 11 total characters across title and subtitle (7 chars in title, 4 chars in subtitle)
- Subtitle uses generic social phrase "with friends" instead of high-traffic intent keywords like "GPS Route, Pace & Calories"
- Missing "GPS" in visible title metadata despite being the primary keyword searched
Direct App Store Competitors
Apps competing for the same user search intents in the Health & Fitness category
More Top Apps ASO Audits
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Frequently Asked Questions
Expert ASO breakdown and ranking breakdown for Strava: Run, Bike, Walk
What is Strava: Run, Bike, Walk's current App Store ASO score?
Strava: Run, Bike, Walk currently holds an ASO Health Score of 89/100 based on title character utilization (23/30), subtitle keyword density (26/30), and top keyword rankings in the iOS App Store.
How does Strava: Run, Bike, Walk optimize its iOS App Store title and subtitle?
Strava: Run, Bike, Walk uses 23 characters in its title ("Strava: Run, Bike, Walk") and 26 characters in its subtitle ("Track & share with friends"). Uses 23 of 30 characters (7 characters wasted). Targets 3 core activity search intents: "Run", "Bike", and "Walk". Uses 26 of 30 characters (4 characters wasted). Focuses on social positioning ("Track & share with friends").
How can other Health & Fitness apps outrank Strava: Run, Bike, Walk?
Competing apps can exploit Strava: Run, Bike, Walk's wasted characters (11 unused characters across visible fields) by targeting long-tail, high-intent keyword combinations in their 100-character keyword field, optimizing localization for high-growth non-US markets, and running continuous custom product page (CPP) conversion tests.
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